You may already be using free blogging platforms to reach some or all your online goals, and that is fantastic. In the short and medium term, “outsourcing” the hosting of your articles to a free platform looks like a reasonable move. After all, who wants to handle technical frustrations when everything you want to do is write, share articles, and establish your experience in a lucrative niche market?
However, from a business perspective, not hosting your material can have severe consequences.
If you’re looking to build a critical business online, you must host your blog to maintain whole ownership and control of it. The fantastic news is that theses days, using plenty of competition, it’s not expensive to sponsor your site; with hosting charges ranging about $10 to $15 a month.
You can start a blog at 2.66/mo using this bluehost coupon at WPshark.
Though the allure of “free” is perfectly clear, here are some fundamental reasons why you must host your own WordPress blog on your own web hosting account and avoid free blogging options.
Whether for business or strictly social purposes, blogging these days is about self-branding. Unfortunately, on free platforms like Blogger.com that have millions of users and blog posts, it’s difficult to stand out in the crowd — even using a super cool name.
However much effort you put in creating valuable material and making a free website conducive, the hard truth is that you are mostly promoting the stage, maybe not you.
Particularly if you are forced to compromise address title, since your first choices are usually taken.
Imagine if a major firm, like Amazon.com, used Amazon.wordpress.com as their site address. Sounds really amateurish and unprofessional. The same goes for your online business. You need to have your own branded domain.
2. You Own Your Blog — No Questions Asked
On a free platform, the blog is your site — sort of. You see, though your fantastic content is identified (ideally) together with you, the underlying firm (Google, WordPress, Medium, etc.) are the real owners of the site. Later on, if you would like to move to another absolutely free platform (or your own domain), you risk losing your readers, because you have no control over the website.
This scenario isn’t unlike that of a lawyer or financial adviser who goes between companies during his profession. Do you’ve got the right to take your customers with youpersonally, or do they remain to your previous employer? Think about it. While conflicts with totally free blog platforms aren’t the norm, why risk battle with corporations which might not have your interests in mind?
When you own your own hosting accounts, whether you switch web designers, web hosting providers, or any other changes to your online business you do not need to be concerned about losing your recognized Google rankings and existing traffic because you keep the site and domain name.
As stated at the beginning of this guide, you don’t need to be concerned about substantial costs preventing you from hosting your site. By downloading caliber (and more frequently than not, free) blogging software and purchasing your own domain name, you’ll be all set. Budgeting involving 10 to 15 dollars a month should do the trick.
Convinced that you ought to host your blog? If this is so, WordPress blog software is the thing to do, because it is already tried and tested on tens of thousands of servers worldwide. Other options exist, however if this is your first venture into hosting, stick to WordPress.
WordPress is one of the most popular options on the internet, there are lots of people you may hire to outsource customs WordPress work, and largely all third-party providers integrate with WordPress.
It really is a no-brainer.
In a nutshell, here are the steps you need to follow to get started with a WordPress site:
A. buy a domain name from a reputable firm.
Most good web hosts these days allow you to easily install WordPress on your website (for free) using only a couple clicks.) This makes it possible for individuals with zero technical experience to get their content uploaded immediately and without hassle.
Some hosting companies also provide website builders which are relatively easy to use, provide customizable themes or designs, and include competitively priced free domain name and free hosting plans.
More seasoned and/or technically-oriented users can naturally get a more standard strategy.
C. Install WordPress
The particular details of WordPress installation are outside the scope of this report. However, the basic procedure is pretty straightforward as described below:
- Verify your host supports the ability to install WordPress (most web hosts do).As stated earlier, if you don’t need to take care of the technology you can always find someone to outsource the comprehensive set-up and creation of your website.The only caveat here is to be certain that you actually purchase your domain name and hosting accounts so you’re the owner of everything; not the individual who you are outsourcing your website too.Once you have your site up and running you will want to start driving website visitorsto it, building your email list, and making money with your new site.